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Become a Content Marketing Master

Learn how to create & execute your content marketing strategy in 60 days!

Whether you’re new to content marketing or you’re a seasoned professional, this is THE class to get the most out of your content.

Enroll Now

The next 60-day class starts in...
(April 18, 2017)

"Your Content Marketing Strategy"

When you think about YOUR content marketing strategy, do you find yourself overwhelmed, wondering where to start, realizing you need a better plan?

Don’t worry, you’re not alone.

For over 15 years, MINDSCAPE has helped generate over $1 billion of additional revenue for the clients we’ve served by generating more leads, more sales and more profit.

We are opening our playbook and providing you with access to the processes, tools and thinking which have led to this success.

In just 60 days, we’ll teach you how to master your content marketing strategy. No more feeling overwhelmed. No more wondering where to start. You’ll be confident you have the right plan to achieve your goals.

Request More Info or a Call with Pete
Enroll Now

You will find yourself energized and in control of your content marketing strategy. Upon completion you’ll be able to...

  • Identify how Inbound Marketing principles relate to your content marketing strategy
  • Create buyer persona profiles to help segment and understand your audience
  • Identify valuable content for your audience
    Create a content schedule
  • Spy on your competitors and uncover valuable information about their strategy
  • Use that information to take advantage of their strategic weaknesses and dominate them online
  • Determine the search demand for keywords your personas are using
  • Turn this information into valuable and actionable insights to help grow your business
  • Understand Search Engine Optimization and the elements that impact your placement in the search results
  • Create specific, measurable, attainable, realistic and timebound goals for your content marketing strategy
  • Measure the impact of your marketing strategy and understand where you’re receiving the best ROI
  • Defend the strategy you’ve created

How it Works

Course Format

Week 1-4

Every Tuesday from 7a - 9:30a ET, instruction is provided via webinar & in person at MINDSCAPE

Week 5-8

Every Tuesday from 10:30a - 11:30a ET, instruction is provided as group webinars


Scheduled at days 30, 60 & a follow-up 30 days after completion to ensure you’re on the right track


Available throughout the 60-day program


No problem. Sessions are broadcast live via webinar & recorded

What is a typical class like?

You can expect a collaborative learning environment. Questions and feedback are encouraged. Each week begins with a review of previous learning and discussion about how you and others have applied the prior week’s concepts. This course is designed to have each week build on the previous week’s material and culminate with your own content marketing strategy.

Learning Resources

You will have unlimited access to the MINDSCAPE education portal during the course. Here you will find recordings of each week’s presentation, relevant tools and resources, worksheets, spreadsheets and much more

Materials Needed

A computer and access to the Internet.

You'll get access to all the tools you need to succeed...

Buyer Persona
Profile Tool

Calendar Tool

Analysis Tool

Research Tool


Mapping Tool

Goal Tool

Tracking Tool

Can't Wait?

Get the ROI calculator FREE!

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What it Costs

Sign up for the course that starts on April 18, 2017 and receive your special price!

Normal Price
Save $1000
Request More Info or a Call with Pete
Enroll Now

The next 60-day class starts in...
(April 18, 2017)


"The Create and Execute Class was awesome! I loved the One on One consultations where I was able to get specific, immediate feedback on my Inbound Marketing game plan."

Kirstin Kohl
Marketing Coordinator, Iserv

"The hybrid course structure worked well. It was nice to have the last few weeks online, but the in person classes were needed. I was able to learn the material, ask questions, get feedback, and get to know my classmates and see their body language. Hearing other’s perspectives helped me to think in a new way."

Jackie Jorgenson
Marketing Coordinator, Great Lakes Label

"I loved the energy of the in person classes! The online platform was super easy to use and the course content was amazing. Learning about different tools and the importance of knowing your audience was very valuable to me also."

Erin Gant
Co-Owner, Conscious Collective

Credit: Icons from The Noun Project
Gregor Črešnar, Khomsun Chaiwong, Delwar Hossain, Artem Kovyazin, Simple Icons, Gabriele Malaspina, Anton Anuchin, Hugo Alberto