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Piece of Mind | An inbound marketing blog

December 16, 2016

Don’t be too smart: the value of A/B testing.

by Stephan Hokanson

                I was watching — okay, mostly listening — to a YouTube video from Dave McClure  and four words jumped out at me: "Don't be too smart." Hence the title of this blog post. Dave was ...more

December 7, 2016

Digital Marketing: How to Change the Way You View Change

by Connor Manion

Here at Mindscape, we have a philosophy that scares a lot of people: if you think something might work, try it. I know, horrifying, right? Well, to a lot of people it actually is. There is this idea ...more

November 30, 2016

3 Elements You NEED for a Successful Email Campaign

by Ashley Daniels

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November 23, 2016

3 Rules for Better Web Forms

by Stephan Hokanson

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November 16, 2016

MINDSCAPE's November Newsletter

by MINDSCAPE

MINDSCAPE Matters On October 28th, the MINDSCAPE team spent a beautiful fall morning planting trees in downtown Grand Rapids as a part the Mayor's Greening Initiative Planting. It was great to see so ...more

November 16, 2016

Strange Brew: What a Tea Shop Can Teach You About Inbound Marketing

by Connor Manion

I was recently walking through the mall, doing some early scouting for the upcoming Christmas season. As I was turned a corner, I saw two employees tea shop employees standing in the entry way to ...more

November 14, 2016

No Picasso here. Getting real digital marketing results.

by Paul Ferrier

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November 10, 2016

4 Things I HATE About Blogging

by Amanda Brand

Recently I listened to a great speaker on the topic of blogging. Many examples were given to help explain how providing audiences with valuable content (in the form of blogs) would ultimately help ...more

November 9, 2016

The Importance of Quality Over Quantity in Digital Marketing

by Ashley Daniels

Less is more. Quality over quantity. These old adages can hold true when it comes to gifts, interior decorating and ... digital marketing. Yes, you read that right. There are many instances in the ...more

November 2, 2016

4 No-Brainer ways to reduce the vulnerability of your WordPress site

by Stephan Hokanson

Full disclosure: I'm a big fan of WordPress. It's easy-to-use, incredibly flexible, and the price point is right where I like it. (That would be "Free.") Those attributes have made WordPress ...more

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